Scale a Vending Machine Business: Secure Capital Funding

Continuing our series on scaling a vending machine business, we’re exploring a critical aspect: securing capital funding. Expanding your vending operation demands financial resources, and accessing the right funding options can pave the way for growth and success. Unfortunately, accessing funding is one of the biggest stumbling blocks for prospective owner-operators. 


Don’t worry – Naturals2Go has you covered. Let’s explore the importance of securing funding for your business, and how Naturals2Go can help. 

The Importance of Capital Funding

Capital funding is the lifeblood of any business looking to grow. In the vending machine industry, securing funding enables operators to acquire new machines, upgrade existing ones, expand into new locations, invest in technology, and cover operational expenses. 

Funding Options

There are several options available for financing your new business: 


      • Unsecured Financing: For entrepreneurs with a solid credit history, unsecured financing offers a straightforward route to securing capital. With no need for collateral, the application process is typically simple, requiring only a signature. This option is ideal for those who prefer not to risk personal assets. 
      • Secured or HELOC Financing: If you’re willing to offer collateral, secured financing or a Home Equity Line of Credit (HELOC) can provide access to larger amounts of capital. By leveraging assets such as real estate, vehicles, or equipment, you can secure favorable loan terms and lower interest rates. 
      • 401K Rollover: Entrepreneurs looking to utilize retirement funds without incurring penalties or taxes can explore a 401K rollover. Naturals2Go offers a specialized program approved by the IRS, allowing access to retirement funds for business investment purposes. This option provides a unique opportunity to fund your vending business without tapping into personal savings. 
      • SBA-Small Business Administration Loans: For vending operators seeking government-backed financing, Small Business Administration (SBA) loans are an attractive option. Naturals2Go is proud to be the only vending business opportunity approved for several specialty SBA loan programs. Our Financial Liaison will guide you through the application process, ensuring you access the funding best suited to your needs. 

A Funding Breakthrough: NAYAX

Naturals2Go operators have access to a game-changing solution: NAYAX’s 0%-interest financing. 


NAYAX, a leading provider of vending machine equipment like the VPOS Touch unit, goes beyond just offering cutting-edge technology. They understand the challenges faced by Naturals2Go owner-operators and are committed to supporting their growth journey. Through NAYAX’s financing program, owner-operators can access capital funding at 0% interest – a rare opportunity not typically available through traditional lending institutions. 


Check out Episode 5 of VIBEcast to learn more about NAYAX’s 0%-interest financing.  

Don’t Let Financing Stand in Your Way

We’re here to help get your business off the ground – don’t let financing stop you. Contact Naturals2Go to learn more and get started. 


Listen to stories from our newest Naturals2Go Owner Operators about their ‘why’

Naturals2Go on the Investor Financing Podcast: Simplifying Entry into the Vending Business


In a detailed discussion on the Investor Financing Podcast, Naturals2Go business consultant Markel Vega unveiled the simplicity and appeal of the vending machine business model for aspiring entrepreneurs. During the episode, Markel emphasized how Naturals2Go simplifies the process for newcomers, from understanding the business through a comprehensive webinar to personalized follow-ups ensuring a perfect fit for every candidate.


Markel outlined the step-by-step process for entering the vending business, focusing on the importance of location, product selection, and machine optimization to maximize daily sales. He stressed the non-complex nature of the business, stating that it doesn’t require high-tech skills but focuses more on fundamental business practices that can lead to substantial earnings.


The podcast also delved into the support system provided by Naturals2Go, which includes detailed disclosures and access to current owner experiences to ensure transparency and confidence among potential operators. This support framework is designed to guide new operators through the setup phase, ensuring they understand the operations and potential of their new venture thoroughly.


For those interested in exploring a business opportunity that combines ease of operation with significant growth potential, Markel’s insights provide a compelling overview of why vending might just be the perfect start or addition to their entrepreneurial journey.


Learn more about Naturals2Go today!

VendTech International and Naturals2Go Recognized with Great Place To Work Certification™

VendTech International, the parent company of Naturals2Go, is proud to announce its recent nomination as a Great Place to Work. This prestigious recognition is a testament to VendTech’s commitment to fostering a supportive and inclusive workplace culture.


VendTech International, known for its focus on innovative smart vending business solutions, has consistently demonstrated excellence in employee satisfaction and workplace environment. According to a recent survey, 91% of VendTech employees say it is a great place to work, significantly higher than the typical U.S.-based company rate of 57%.


“We are thrilled to be recognized as a Great Place to Work. This nomination is a reflection of our unwavering commitment to our team’s well-being and professional growth. At VendTech International and Naturals2Go, we believe in nurturing a culture based on a strong vision, inspiration, belonging and empowerment. This recognition strengthens our resolve to continue providing an exceptional workplace environment for all our employees,” stated Heath Falzarano, President of Naturals2Go.


This honor reflects VendTech’s dedication to creating a workplace where employees can thrive and feel valued. The company emphasizes the importance of mutual respect, pride in one’s work, and a supportive community, which are all core elements of its corporate ethos.


“Great Place To Work Certification is a highly coveted achievement that requires consistent and intentional dedication to the overall employee experience,” says Sarah Lewis-Kulin, the Vice President of Global Recognition at Great Place To Work. She emphasizes that Certification is the sole official recognition earned by the real-time feedback of employees regarding their company culture. “By successfully earning this recognition, it is evident that COMPANY stands out as one of the top companies to work for, providing a great workplace environment for its employees.”


For more information about VendTech International and its Great Place to Work certification, please visit Great Place to Work.



The Rise of the Unconventional: Exploring Vending Machine Entrepreneurship as a Career Choice

In a world increasingly shaped by automation and technology, many people are looking for unconventional career paths – and vending machine entrepreneurship is a unique avenue that offers refuge from the encroachment of job automation and AI.  


Keep reading as we explore the promising realm of vending machine entrepreneurship, showcasing its resilience in the face of technological disruption and inspiring individuals to consider this unconventional – but rewarding – career trajectory. 

Finding Refuge from Job Automation

As automation and AI continue to reshape traditional industries, many individuals find themselves grappling with the uncertainty of job security. However, vending machine entrepreneurship presents a compelling alternative.  


Unlike roles susceptible to automation, such as routine manual labor or administrative tasks, entrepreneurship in the vending industry remains immune to AI’s grasp. Vending machines require human oversight for maintenance, restocking, and customer service, creating a niche for individuals seeking a career path resistant to technological displacement. 

Showcasing Success Stories

The landscape of vending machine entrepreneurship is adorned with success stories of individuals who have ventured into this unconventional career path and flourished. From seasoned entrepreneurs to newcomers embracing entrepreneurship for the first time, the journey of vending machine operators is as diverse as it is inspiring. These success stories serve as testaments to the viability and resilience of vending machine entrepreneurship as a career choice, showcasing the potential for financial independence, flexibility, and fulfillment. 

Entrepreneurial Opportunities Abound

The allure of vending machine entrepreneurship lies not only in its resilience but also in the abundance of entrepreneurial opportunities it offers. Whether it’s starting a vending machine route, establishing a vending machine business, or investing in a franchise like Naturals2Go, the possibilities are vast. With low barriers to entry, scalability, and the potential for passive income, vending machine entrepreneurship presents a compelling proposition for individuals seeking to chart their own path in the business world. 

Let’s Start Your Vending Journey Together

Ready to launch your entrepreneurial journey in the healthy vending space? Secure your future by contacting the Naturals2Go team today. 


Listen to stories from our newest Naturals2Go Owner Operators about their ‘why’

VIBEcast EP13: Insights From Automatic Merchandiser “Legend of the Year” Paul Ihn


Join us on this episode of VIBEcast as we delve into the dynamic world of vending with special guest Paul Ihn, the recipient of the prestigious Automatic Merchandiser “Legend of the Year” award and VP of Product Strategy and Operations at Naturals2Go.


Paul brings unparalleled expertise as he discusses the constant evolution of the vending industry to meet ever-changing consumer demands. From past innovations to future trends, Paul provides invaluable insights into the industry’s trajectory. As a holder of numerous industry patents, Paul emphasizes the significance of Intellectual Capital and the importance of collaborating with industry experts and thought leaders. Tune in to discover the secrets behind vending’s innovation journey and how you can stay ahead in this dynamic market with Naturals2Go.


Naturals2Go’s Paul Ihn Recognized as a Legend of the Year by Automatic Merchandiser for 2024

BUFFALO, NY – March 27, 2024 – Naturals2Go, a leader in the healthy snack and beverage vending industry, is proud to announce that Paul Ihn, Vice President of Product Strategy and Day-to-Day Operations, has been honored as one of the Legends of the Year by Automatic Merchandiser for 2024. This prestigious award recognizes leaders in the vending, micro market, and office coffee service industry who have demonstrated exceptional commitment, leadership, and contributions over at least 25 years in the field.


With an illustrious career spanning decades, Paul Ihn has been an integral part of Naturals2Go since April 2022. As the driving force behind the company’s product strategy and operational excellence, Ihn has played a pivotal role in steering Naturals2Go to new heights. His leadership ensures that Naturals2Go continues to deliver innovative solutions while maintaining operational efficiency.


Prior to his role at Naturals2Go, Ihn held key positions in prominent companies within the vending industry. As Vice President of Engineering and Operations at the Wittern Group, he spearheaded strategic deployments and advanced research and development initiatives. Additionally, his tenure as Engineering Vice President at Crane Merchandising Systems showcased his expertise in leading engineering functions.


“We are thrilled to see Paul Ihn receive this well-deserved recognition as a Legend of the Year,” said Heath Falzarano, President at Naturals2Go. “Paul’s dedication, leadership, and extensive experience have been instrumental in driving Naturals2Go’s continued innovation. This award is a testament to his outstanding contributions to our company and the unattended retail industry as a whole.”


Automatic Merchandiser’s Legends of the Year award celebrates individuals like Paul Ihn who have made lasting impacts on their companies, customers, and the industry. Naturals2Go extends its sincerest congratulations to Paul Ihn for this prestigious honor.


For more information about Naturals2Go and its innovative vending solutions, please visit



About Naturals2Go


Naturals2Go is the leading healthy snack and beverage business opportunity and a trusted partner helping entrepreneurial-minded professionals across the world for over 35 years. Naturals2Go is an innovator in healthy and intelligent vending and is the highest-rated Vending Business Opportunity Company in the US.




If you would like more information about Naturals2Go, email  or visit Naturals2Go on the Web at

Ready to Thrive in the Vending Ecosystem?

As you navigate the dynamic landscape of the vending industry, it’s essential to pause and reflect on your journey thus far. Whether you’re a seasoned operator or just starting, planning for the future is crucial for sustaining and expanding your vending business. In this final blog post of our series, we’ll explore strategies to help you thrive in the vending ecosystem and ensure your long-term success. 

Diversify Your Product Offerings

One of the keys to staying relevant in the vending business is diversification. Evaluate your current product lineup and consider expanding into new categories or introducing innovative items. Incorporate healthy snacks, beverages, and even non-food items to cater to a broader range of customer preferences. 

Embrace Technology

Technology is reshaping the vending landscape, offering increased efficiency and customer engagement opportunities. Explore options such as cashless payment systems, remote machine monitoring, and digital advertising displays to enhance the user experience and streamline operations. 

Explore New Locations

Expanding into new locations is a strategic way to grow your vending business. Conduct market research to identify high-traffic areas with untapped potential. Consider partnering with businesses, schools, hospitals, and other organizations to secure prime vending locations and maximize your reach. 

Focus on Customer Experience

Investing in customer experience can set your vending business apart from the competition. Ensure that your machines are well-maintained, stocked with fresh products, and easily accessible. Implement feedback mechanisms to gather customer insights and tailor your offerings to meet their needs. 

Optimize Route Planning

Efficient route planning is essential for maximizing profits and minimizing costs in the vending business. Utilize route optimization software to streamline your delivery routes, reduce fuel consumption, and improve overall operational efficiency. 

Stay Agile and Adaptive

The vending industry is constantly evolving, and successful operators can adapt to change quickly. Stay informed about emerging trends, consumer preferences, and regulatory developments. Remain agile in your approach and be prepared to pivot your strategies to stay ahead of the curve. 

Cultivate Partnerships

Collaborating with suppliers, distributors, and other industry stakeholders can create opportunities for growth and innovation. Build strong relationships with your partners and explore ways to leverage each other’s strengths to mutual benefit. 

Invest in Your Business

Lastly, remember to invest in your business’s continued growth and success. Allocate resources towards marketing initiatives, staff training, equipment upgrades, and other areas that will help you stay competitive and relevant in the vending ecosystem. 

Let’s Get Started

As you embark on the next phase of your vending journey, remember that success is a journey, not a destination. And Naturals2Go is here to help throughout that journey! From location procurement services to hands-on training and help with financing, we are here to support your success. Contact our team today to learn more. 


A Career That Protects Your Future

Unlocking Success: Your Vending Business Toolkit

National Vending Day isn’t just a date on the calendar; it’s the perfect opportunity to elevate your vending business to new heights.  


But how can you do that, exactly?  


Let’s build the essential toolkit you need to unlock success in the world of vending. 

Cutting-Edge Vending Technologies

Stay ahead of the curve by embracing the latest vending machine technologies. From interactive touch screens and digital displays to IoT-enabled machines, incorporating innovative technology enhances the customer experience and streamlines operations. 

Innovative Payment Solutions

Make transactions seamless and convenient with innovative payment solutions. Explore contactless payment options, mobile wallets, and cashless vending systems to cater to modern consumer preferences and drive sales. 

Strategic Marketing Techniques

Attract and retain customers with strategic marketing techniques tailored to the vending industry. Utilize social media platforms, email marketing campaigns, and targeted promotions to engage your audience and boost visibility. 

Insights from Successful Entrepreneurs

Gain invaluable insights from successful vending entrepreneurs who have paved the way to prosperity. Learn from their experiences, strategies, and challenges overcome, empowering you with the knowledge and inspiration to navigate your own path to success. 

Customer Connection and Engagement

Forge strong connections with your customers by prioritizing engagement and customer satisfaction. Listen to their feedback, adapt to their preferences, and create personalized experiences that foster loyalty and drive repeat business. 

Operational Efficiency and Optimization

Optimize your vending business for maximum efficiency and profitability. Fine-tune your route planning, inventory management, and machine maintenance processes to minimize downtime and maximize revenue potential. 

Continuous Learning and Adaptation

In vending, continuous learning and adaptation are key to staying relevant and competitive. Stay informed about industry trends, technological advancements, and consumer behavior shifts, and be prepared to pivot and evolve accordingly. 

Need Help with Your Toolkit?

If doing all the above seems a bit overwhelming, that’s okay. We’re here to help. Naturals2Go provides comprehensive support throughout your vending journey. Get in touch with our team to find out more. 


Learn More About a Naturals2Go Vending Business

Building Your Vending Empire: From Concept to Cash Flow

Are you ready to embark on an exciting entrepreneurial journey in vending? The time is now to turn your aspirations into reality. In this blog post, we’ll walk you through the essential steps of setting up your own vending machine business – from concept to cash flow. 

1. Define Your Vision

Start by defining your vision for your vending empire. What are your goals, aspirations, and expectations? Understanding your vision will guide your decisions and actions as you navigate the journey ahead. 

2. Research and Planning

Conduct thorough research on the vending industry, market trends, and potential locations. Identify target demographics, high-traffic areas, and underserved markets. Develop a comprehensive business plan outlining your goals, strategies, and financial projections. 

3. Choose Your Niche

Select a niche or market segment that aligns with your interests, expertise, and target audience. Consider factors such as health and wellness, snacks, beverages, or specialized products. Choose products that cater to consumer preferences and offer high profit margins. 

4. Location, Location, Location

The success of your vending business hinges on strategic location selection. Scout potential locations with high foot traffic, such as office buildings, schools, gyms, or transportation hubs. And don’t worry – Naturals2Go is here to provide support with location procurement. 

5. Embrace Technology

Stay ahead of the curve by embracing the latest advancements in vending technology. Explore contactless payment options, digital displays, inventory tracking systems, and remote monitoring capabilities. Leverage technology to enhance customer experience, streamline operations, and maximize efficiency. 

6. Optimize Inventory

Curate your vending machine inventory strategically to meet consumer demand and maximize profitability. Offer diverse products, including healthy snacks, beverages, and popular brands. Regularly analyze sales data and consumer feedback to fine-tune your inventory mix. 

7. Marketing and Promotion

Implement marketing strategies to attract customers and drive sales. Utilize social media, signage, and promotional offers to raise awareness of your vending business. Establish partnerships with local businesses and community organizations to expand your reach and visibility. 

8. Monitor Performance and Adapt

Monitor the performance of your vending machines closely and track key metrics such as sales, inventory turnover, and customer feedback. Continuously evaluate and adapt your strategies based on market trends, consumer preferences, and business insights. 

9. Scale and Expand

As your vending business grows, explore opportunities to scale and expand your operations. Consider adding new vending machines, entering new markets, or diversifying your product offerings. Continuously innovate and evolve to stay competitive in the dynamic vending industry. 

10. Celebrate Success

Celebrate your achievements and milestones along the way. Building a successful vending empire requires dedication, perseverance, and hard work. Take pride in your progress and the impact you’ve created in your community. 

Start Your Journey with Naturals2Go

Are you ready to join the league of successful vending entrepreneurs who have transformed their dreams into a thriving business? Take the first step today and embark on your journey to vending success – get in touch with Naturals2Go. 


A Career That Protects Your Future